Every sales conversation, ready for your team and your AI agents.

Every call, meeting, and email, captured with no bot and turned into follow-ups, forecasts, coaching, and data your own AI agents can use via MCP.

Start for freeBook a demo
Free plan, no credit card. Set up in 15 minutes.
Reviews
Start for free
Bot-less recording
Data model
Coaching
Claap AI & MCP
ClaapLive recording · no bot
Discovery callLive · 04:12
Sarah · AE
Mark · Prospect
Dana · RevOps
No bot in the callClaap records from your browser. Nothing joins the meeting.
AI fieldsenriched from 6 calls · 12 emails
DealPain Next step Score
Cheerful IncSlow onboardingSend SOC 2 docA
NorthwindPricing clarityLoop in VP SalesB
Acme CoIntegrationsBook tech demoA
Discovery call · live
SPICED · scoring in real time
LIVE 12:04
Situation200 reps, no CI tool
Painonboarding too slow
Impact40h/wk lost on notes
Critical eventrenewal in Q3
DecisionVP Sales + RevOps
What blocked the Cheerful Inc deal?
Across 3 calls and 8 emails: the blockers were pricing and SOC 2 timing. The champion is Sarah (Ops).
ClaudeChatGPTlemlist

Trusted by 10,000+ revenue teams who chose speed, adoption, and fair pricing over legacy tooling.

Reps get 2 to 10 hours back every week. Data hosted in Europe, GDPR and SOC 2 Type 2 certified.

Your Sales conversations get recorded.
Almost none of it gets used.

Fragmented capture problemMissed sales insights problemUnstructured data problem
Fragmented Capture

Conversations happen on Zoom, Teams, phone, and in person. Most vanish when the call ends, or get gated behind a creepy notetaker bot that kills trust before the deal starts.

Missed Sales Insights

Without coaching grounded in real calls, sales reps miss the questions that surface buying signals. No good questions means no good context, and your AI agents inherit the gap.

Unstructured Data

Call transcripts and AI summaries weren't built for AI agents. Without structured, labeled data, your CRM stays empty and your agents stay blind.

The answers live in your calls.
Claap puts them all to work.

1. Record
Everything
2. Enrich
Your CRM
3. Activate
AI Agents
4. Coach
At Scale

Record everything.

Ready for your AI, not just our dashboard. Capture every sales conversation with zero blind spots. Multilingual transcription across 99+ languages. No gap, no friction.

From online meetings, calls, in-person conversations, and email, with no bot joining the call.

No-bot Recorder
99-language Transcript
Web Conferencing
VoIP
Mobile App
Email
Record everything

Automatically enrich your CRM.

Claap's AI creates structured notes and updates properties (even custom fields) in your CRM. Scores deals against your methodology (SPICED, MEDDIC, BANT).

Zero manual entry. Your CRM finally reflects what actually happened on the call.

HubSpot
Salesforce
Attio
Pipedrive
Custom CRM
CRM enrichment

Activate your AI agents.

Claap's built-in agents score deals, draft follow-ups, and surface risks automatically.

Through MCP, the same structured data powers any external AI agent (Claude, ChatGPT, or lemlist) to fuel smarter outbound campaigns, generate decks, or build competitive battlecards in seconds.

Call Scoring & Coaching
Deal Scoring
Ask Anything
MCP
AI agents

Coach at scale.

Scorecards and call reviews at scale give managers real visibility into rep performance.

Identify skill gaps, share best practices, and run enablement grounded in real calls, not gut feelings. Teams save 2-10 hours per person per week.

Actionable advice
Updated playbook
Tailored scoring
Coach at scale

Open to your AI,
not locked in a dashboard.

Classic sales intelligence software locks your conversation data behind its own dashboard. Claap turns every call into structured, agent-ready data, open through MCP to the AI tools you already use.

CapabilityClassic sales intelligence softwareClaap
Open to your own AI agents via MCP
RAG-ready, labeled data pipeline
Open API for workflowsLimited
Captured with no bot in the call
Sales-specific labeling & deal scoring
CRM enrichment (custom fields)
Real free tier
Transparent public pricing
“Classic sales intelligence software” covers dashboard-era conversation and revenue intelligence tools. Verify claims before publishing.

Simple, fair pricing

Start free, upgrade when it pays for itself.

Basic
€0
For contributors
Start for free
Pro
€24/license/mo
For all teams & leaders
Start for free
Business
€48/license/mo
For sales & revenue teams
Start for free
No credit card to start. Billed monthly or yearly (-20%). Need Enterprise security, SSO or procurement? Talk to sales.
James Gibson
"We plugged Claap into our outbound stack through MCP and our conversion rates jumped almost overnight. Our campaigns now pull real conversation data to reactivate prospects at exactly the right moment. Every lost call became a warm lead again. We doubled the number of deals coming from that channel."
James Gibson
General Manager, Revolut

Claap? It's sick.

Reviews
Collections of G2 badges showing the quality of Claap product and support

Nicolas Bressy

The best meeting recording solution! Super easy to set up. Claap reduces the need for manual work drastically.

5-star rating

Vincent Costiou

Great to automatically extract key takeways and next steps from my client calls! Super easy to use.

5-star rating

Julien Duhaubois

Great all-in-one video recording tool. Provides a very convenient solution for meetings recording + video recording, at a much better price that alternative options

5-star rating

Pierre-Marie Mogenet

Completely changing how we collaborate and run user research, for the best. Top quality transcript, AI templates, great collaborative features.

5-star rating

Morgane Suignard

The best tool that gets better every month!!I can easily go back to specific time of an hour long conversation and share specific moment with my boss to have his insight.

5-star rating

Hugo Owen

Best tool for meeting recaps. User friendly and easy to setup.

5-star rating

Anne-Sybille Pradelle

Amazing experience, perfect product for our team. The transcript and recap (based on templates) are really accurate.

5-star rating

Barbara Bergeaud

I think it was really a game changer. Everything is easier and you waste less time. The workload after a call where you need to prepare things and think through what you have to do was divided in two.

5-star rating

James Gibson

We managed to cut 20% of our meetings with Claap. It’s been instrumental to balance efficient meetings for creative review and culture with recorded videos for overall efficiency, async working across time zones, collaboration, and a record of agreements.

5-star rating

Alejandro Salinas

I've managed to shorten my sales cycle because I replace 30-minute meetings with prospects with three five-minute videos. I've literally seen ten days just fall off of that process and allow me to go quicker.

5-star rating

Nicolas Bressy

The best meeting recording solution! Super easy to set up. Claap reduces the need for manual work drastically.

5-star rating

Vincent Costiou

Great to automatically extract key takeways and next steps from my client calls! Super easy to use.

5-star rating

Julien Duhaubois

Great all-in-one video recording tool. Provides a very convenient solution for meetings recording + video recording, at a much better price that alternative options

5-star rating

Pierre-Marie Mogenet

Completely changing how we collaborate and run user research, for the best. Top quality transcript, AI templates, great collaborative features.

5-star rating

Morgane Suignard

The best tool that gets better every month!!I can easily go back to specific time of an hour long conversation and share specific moment with my boss to have his insight.

5-star rating

Hugo Owen

Best tool for meeting recaps. User friendly and easy to setup.

5-star rating

Anne-Sybille Pradelle

Amazing experience, perfect product for our team. The transcript and recap (based on templates) are really accurate.

5-star rating

Barbara Bergeaud

I think it was really a game changer. Everything is easier and you waste less time. The workload after a call where you need to prepare things and think through what you have to do was divided in two.

5-star rating

James Gibson

We managed to cut 20% of our meetings with Claap. It’s been instrumental to balance efficient meetings for creative review and culture with recorded videos for overall efficiency, async working across time zones, collaboration, and a record of agreements.

5-star rating

Alejandro Salinas

I've managed to shorten my sales cycle because I replace 30-minute meetings with prospects with three five-minute videos. I've literally seen ten days just fall off of that process and allow me to go quicker.

5-star rating

Anne-Sybille Pradelle

Amazing experience, perfect product for our team. The transcript and recap (based on templates) are really accurate.

5-star rating

Alejandro Salinas

I've managed to shorten my sales cycle because I replace 30-minute meetings with prospects with three five-minute videos. I've literally seen ten days just fall off of that process and allow me to go quicker.

5-star rating

Barbara Bergeaud

I think it was really a game changer. Everything is easier and you waste less time. The workload after a call where you need to prepare things and think through what you have to do was divided in two.

5-star rating

James Gibson

We managed to cut 20% of our meetings with Claap. It’s been instrumental to balance efficient meetings for creative review and culture with recorded videos for overall efficiency, async working across time zones, collaboration, and a record of agreements.

5-star rating

Julien Duhaubois

Great all-in-one video recording tool. Provides a very convenient solution for meetings recording + video recording, at a much better price that alternative options

5-star rating

Hugo Owen

Best tool for meeting recaps. User friendly and easy to setup.

5-star rating

Nicolas Bressy

The best meeting recording solution! Super easy to set up. Claap reduces the need for manual work drastically.

5-star rating

Pierre-Marie Mogenet

Completely changing how we collaborate and run user research, for the best. Top quality transcript, AI templates, great collaborative features.

5-star rating

Morgane Suignard

The best tool that gets better every month!!I can easily go back to specific time of an hour long conversation and share specific moment with my boss to have his insight.

5-star rating

Vincent Costiou

Great to automatically extract key takeways and next steps from my client calls! Super easy to use.

5-star rating

All your questions. Answered.

How can I get started with Claap?

Claap requires 15 minutes to set you and your team up. You can start a free trial here. We're here to give you a hand & a tour if you have any question. You can book a demo here.

What are the key features of Claap's AI platform?

Claap offers a suite of AI assistants designed to level up your sales performance.

AI Agent: It automates administrative tasks, allowing sales representatives to focus on closing deals. It automatically records and transcribes meetings in 99 languages, generates personalized summaries using customizable templates, crafts follow-up emails that mirror your communication style, and keeps your CRM updated by auto-filling relevant information.

AI Analyst: It provides deep insights into your sales pipeline, helping you understand why deals are won or lost with deal automated qualification & reviews. It also delivers a suite of reports to monitor objections, competitors or feature requests on autopilot.

AI Coach: It accelerates onboarding and training, providing new account executives with the tools they need to succeed, from pitch trainings to live flash-cards and AI-assisted feedback. It also enables the creation of training materials from recorded clips or highlights of best calls in a secure and engaging video library.

How many languages do you support with transcription?

Claap’s transcription supports 100+ languages and accents: afrikaans, albanian, amharic, arabic, armenian, assamese, azerbaijani, bashkir, basque, belarusian, bengali, bosnian, breton, bulgarian, burmese, castilian, catalan, chinese, croatian, czech, danish, dutch, english, estonian, faroese, finnish, flemish, french, galician, georgian, german, greek, gujarati, haitian, haitian creole, hausa, hawaiian, hebrew, hindi, hungarian, icelandic, indonesian, italian, japanese, javanese, kannada, kazakh, khmer, korean, lao, latin, latvian, letzeburgesch, lingala, lithuanian, luxembourgish, macedonian, malagasy, malay, malayalam, maltese, maori, marathi, moldavian, moldovan, mongolian, myanmar, nepali, norwegian, nynorsk, occitan, panjabi, pashto, persian, polish, portuguese, punjabi, pushto, romanian, russian, sanskrit, serbian, shona, sindhi, sinhala, sinhalese, slovak, slovenian, somali, spanish, sundanese, swahili, swedish, tagalog, tajik, tamil, tatar, telugu, thai, tibetan, turkish, turkmen, ukrainian, urdu, uzbek, valencian, vietnamese, welsh, yiddish, yoru.

What recording types do Claap support?

Claap supports audio & video uploads in a wide range of formats, from mov or mp4 to wav. The full list is available in our Help Center, but make sure to reach out to our team if you encounter any issues with your specific file format.

Besides, Claap allows you to easily record your own videos, whether by inviting a bot recorder to join your meetings or phone calls or by capturing screen recordings with our Claap Chrome extension and Desktop app.

What type of companies use Claap's AI platform?

Any B2B company with dynamic sales environments can benefit from Claap AI platform. We are used by a wide range of companies, from innovative startups to well-established industry leaders in industries like financial services, education or tech.

Claap is ideal for teams relying on conference and phone calls, as well as field sales teams needing a streamlined way to capture and share insights on the go.

What can Claap do for me if I'm not in a sales position?

Claap is incredibly valuable by enhancing communication & collaboration across teams, from founders to HR, product teams and consultants.

Claap allows everyone to capture, review, and share insights from meetings, ensuring everyone stays aligned without needing to attend every call.

Claap Chrome extension & Desktop app also let you record quick videos of your screen. It's ideal to share updates, capture feedback, and provide a record of discussions that matter.

Is Claap secure?

At Claap, we are used to working with organizations with highly sensitive data and extremely tight security requirements. By default, we deliver our services in a cloud-hosted environment which can be customized to your geographical footprint. As Claap already operates in Europe with organizations that require airtight data privacy compliance, Claap offers GDPR-compliant services. We are SOC 2 Type 2 certified. View our full security posture and audit reports on our Trust Center.