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Claap

Claap: the Clari Copilot alternative built for revenue teams, not enterprise procurement.

Published, all-in pricing and a free plan, not a quote and an annual platform contract. And conversation data your AI agents can query from day one through an open MCP and API.

Vlad Coman, SkelloPontus Bäckman, WP SEO AIDavid Bonneau, Infopro Digital

10,000+ sales reps run their deals on Claap

Rated 5/5 on Google, 4.9/5 on G2, and 4.9/5 on Product Hunt

Trusted by revenue teams at

RevolutInfopro DigitalSkelloQontoDash0TransferRoom
Built for teams

Built for revenue teams, not enterprise procurement.

Claap is a focused conversation-intelligence tool with published pricing and a free plan, live in five minutes. Clari Copilot is one module of the merged Clari and Salesloft revenue platform (merger closed December 2025), sold by quote on an annual commitment. If you want agent-ready call data without buying into an enterprise suite, that's Claap.

Claap, from day one

  • Published pricing
  • Free plan
  • Live in 5 minutes
  • No platform lock-in
Smart Tables

Flexible, structured data. Every call fills your CRM fields automatically.

Define any AI field (budget, decision-maker, competitor, risk) and reshape it whenever your process changes. Fields aggregate per meeting, per deal and per account, sync to HubSpot or Salesforce, and a new field backfills your entire call history. That flexibility is what locked-in trackers and per-call notes can't do.

Meeting reportsDeal reportsCompany reportsMagic clips

Fields

Name
Object
Usage
Paper processNew
Deals
Backfilling645 runs
Economic buyer
Deals
1,130 runs
Next steps
Meetings
1,872 runs
Risk
Deals
1,410 runs
Budget
Deals
1,006 runs
Competitor
Deals
1,244 runs

Field for

MeetingsDealsCompanies

Past calls

645 filled

MCP for your AI agents

Your AI agents read structured call data, not 40-page transcripts.

Connect Claude, ChatGPT or lemlist to Claap's MCP, in production since June 2025. Your agents pull competitor mentions, objections and commitments as structured fields, not 40-page transcripts. Faster answers, fewer hallucinations, lower token bills. Clari and Salesloft shipped a joint platform MCP in April 2026 and gate the API to Enterprise; Claap's MCP serves pre-labelled insights from the free plan.

MCP since June 2025Open APIClaude · ChatGPT · lemlist

Claude

Which competitors show up in our commit deals?

  • get_view“Commit · Q4”Running18 rows
DealAmountCompetitor
Sorrel€92kIncumbent tool
Quorra€64kIn-house build

Commit · Q418 rows

Sorrel - Enterprise PlanIncumbent tool

Quorra - Pro PlanIn-house build

Pricing reality check

What Clari Copilot really costs in 2026.

Clari Copilot

  • No published pricing, sales-led
  • No free plan
  • API gated to the Enterprise plan
  • One module of the Clari + Salesloft suite

Claap

  • Pro $32 · Business $60/user/month (annual)
  • Smart Tables, AI coaching, CRM auto-complete included
  • Free plan + self-serve trial
  • All-in pricing, no add-on stacking

Clari doesn't publish pricing for Clari Copilot; third-party figures are estimates, not asserted here. Claap's plans are all-in and public at claap.io/pricing. Run your own numbers before signing anything, including ours.

Who should pick which.

Claap: for fast-moving SMB and mid-market teams going AI-first.

Reps adopt it day one: no bot in the call. Video, phone and email captured natively. Every call auto-scored against your framework (SPICED, MEDDIC or your own). Insights aggregate per deal and per account. Your AI agents query all of it through the Claap MCP. Start with one seat. Live the same day.

Clari Copilot: for teams wanting real-time guidance inside a full revenue platform.

Clari Copilot pairs conversation intelligence and live in-call battlecards with Clari's forecasting and Salesloft's engagement, as one consolidating revenue platform. It fits teams that want that full enterprise suite and are comfortable with quote-based, sales-led pricing.

Running Clari Copilot today? See Claap on your own calls.

Book a demo on your own pipeline, or start on the free plan today.

Proof it works on real pipelines.

  • Skello
    Zero clicks for the reps, and Salesforce still fills itself. My sales team finally gets the deal context instead of a half-filled form.
    Vlad Coman

    Vlad Coman

    RevOps

  • WP SEO AI
    The ability to push structured insights directly into HubSpot fields is just incredible. It ensures accuracy and helps us track deal progress effortlessly.
    Pontus Bäckman

    Pontus Bäckman

    Head of RevOps

  • Infopro Digital
    For managers it is great: we spot what is not working straight away, and we can work on it very precisely with the advisors. Our coaching is more efficient.
    David Bonneau

    David Bonneau

    Site director

  • GDPR
  • SOC 2 Type II
  • No training on your data

Record your first call with Claap today

Reviews
FAQ

Common questions.

Is Claap a good alternative to Clari Copilot?

Claap is a strong Clari Copilot alternative for SMB and mid-market revenue teams that want transparent pricing, a free plan and agent-ready conversation data fast. Where Clari Copilot is one module of the merged Clari + Salesloft enterprise platform with quote-based pricing, Claap focuses on capturing every call and turning it into queryable fields your AI agents can use through an open MCP. From $32/user/month.

Does Clari Copilot do real-time, in-call guidance?

Yes, and it's a genuine strength: Clari Copilot surfaces live battlecards during the call, its signature feature from its Wingman roots. Claap focuses on capture, an AI scorecard on every call (SPICED, MEDDIC or custom) and structuring each conversation into queryable data. If live in-call prompting is a must-have, that's Clari Copilot; if you want transparent pricing and agent-ready data, that's Claap.

How much does Clari Copilot cost in 2026?

Clari doesn't publish pricing for Clari Copilot, it's sales-led, with no free plan; third-party estimates vary and we don't assert a figure here. Claap's pricing is all-in and published: Pro $32, Business $60 per user per month annual, with a free plan.

Is Clari Copilot agent-ready / does it have an MCP?

Yes, Clari and Salesloft shipped a joint platform MCP server in April 2026 (covering Claude, ChatGPT, Microsoft Copilot, Gemini and Agentforce), with the API gated to the Enterprise plan. Claap's difference is maturity and access: its MCP has been in production since June 2025 and serves pre-labelled insights (objections, competitor mentions, pain points per call) from the free plan. Your agents get clean answers, not raw transcripts.

What's different about how Claap and Clari Copilot capture calls?

Both capture natively, without a separate notetaker bot, and Clari Copilot adds real-time battlecards during the call. Claap's focus is turning every captured call into structured, queryable data your AI agents can use, with no bot, on published pricing. Consent workflows are supported.

Is Clari Copilot built for SMB or enterprise?

Clari Copilot is now one module of the merged Clari + Salesloft enterprise revenue platform (forecasting, engagement and CI), which suits larger teams buying the whole suite. Claap is built for SMB and mid-market revenue teams: published pricing, a free plan, live in five minutes, no platform commitment.

Is Claap GDPR compliant?

Yes. Claap is GDPR compliant, holds a SOC 2 Type II report, and supports consent workflows for call recording across regions.

How do the people on my calls know they are being recorded?

Claap can notify participants automatically that the call is recorded, with consent rules set per region. Teams that prefer a visible recorder can switch on the meeting bot on Business and above, so it shows in the participant list. Recording laws vary by country, so whatever you pick, tell buyers the call is recorded.

What do I get on the free plan?

Basic is free, with no credit card: 10 recordings per user and 300 minutes in total, AI summaries, the Chrome recorder and the Claap MCP. CRM auto-fill, coaching and Claap AI across your calls come with Business, at $60/user/month (annual).

What happens during the demo?

A 30-minute call with our team on your use case: how Claap records your calls, fills your CRM and scores calls against your framework, plus your questions on security, data residency and pricing. You pick the slot right after the form. No commitment.

Do I need my IT team to set up Claap?

No. Most teams set Claap up themselves in about 5 minutes: connect your calendar, your conferencing tool and your CRM, and the next call is recorded. Enterprise adds SSO and user provisioning (SCIM). For your security review: GDPR, SOC 2 Type II, DPA on request.