Deal qualification scorer. Know if your deals are real.
Every call scored against your qualification framework the moment it ends. See what is missing from each deal before you forecast it.
Coaching
D — Decision Process
1/5
“Honestly, I don’t know who signs off on this.”
Discovery · 18:47
- GDPR
- SOC 2 Type II
- No training on your data
Qualification checked on every call, not at quarter end.
Pick your framework
MEDDIC, MEDDPICC, SPICED, SPIN, Challenger, Scotsman or BANT, or write your own criteria.
Claap scores each call
When a call ends, every criterion is rated from what was actually said, with the line of transcript behind it.
Gaps show up on the deal
The missing economic buyer or the unquantified pain is visible on the deal while there is still a call to fix it.
A criterion is a question and a scale.
- MEDDIC, MEDDPICC, BANT and SPICED ship ready to edit.
- Rate 0 to 5, or pick from a list you define.
- Test it on calls already in the workspace first.
Qualification
E · Economic buyer
AI autofillManualRating 0 to 5
Question
Has the person who signs been named, and have we met them?
See which criterion your team skips.
- Team scorecard across your criteria.
- How each rep’s rating moved month by month.
- Every call scored, not a hand-picked sample.
Coaching
Team scorecard
A — Authority · by rep
Sam M.1.8
Léa P.2.4
Mara K.2.7
The deal says what is missing.
- Stalled deals and weak qualification surface early.
- Scores and fields written to your CRM from Business.
- Deal forecasting on the Enterprise plan.
Deals
Warnings · Haze
No economic buyer named
Pain not quantified
Qualification that holds up in the forecast call.
Pipeline reviews on evidence
A deal marked commit with no economic buyer named on any call is visible before the forecast call, not after the quarter.
Coaching on the question that was skipped
The manager sees which criterion a rep misses most and coaches from the call where it happened.
Reps checking their own deals
Reps see their own scores after each call and know what to ask on the next one.
10,000+
sales reps run their deals on Claap
50%
higher win rates, typically within the first quarter
2x
faster onboarding for new reps
FAQ: deal qualification scorer
What is a deal qualification scorer?
A tool that rates each deal against a qualification framework, such as MEDDIC or BANT, from what was said on its calls. Claap scores every call the moment it ends and shows, criterion by criterion, what has been confirmed and what is still missing.
How do qualification scorers help win more deals?
They show the gap while it can still be closed. If no economic buyer has been named after three calls, the rep knows what to ask next, and the manager sees it before the deal is forecast rather than after it slips.
How is Claap different from other qualification platforms?
The score is read off the conversation, not ticked by the rep. Every rating sits next to the transcript line it came from, criteria can differ by role (AE, SE, CS), and from Business the results are written into HubSpot, Salesforce, Pipedrive or Attio.
Who is Claap's deal qualification scorer designed for?
Sales managers and leaders who review pipeline and coach reps, RevOps teams who own the qualification framework, and account executives who want to know what is missing from their own deals.
Does Claap support different sales methodologies (MEDDIC, SPIN, etc.)?
Yes: MEDDIC, MEDDPICC, SPICED, SPIN, Challenger, Scotsman and BANT, plus custom scorecards you write yourself. Call scoring is on the Business and Enterprise plans.
Can sales reps see their own qualification stats?
Yes. Each recording has a Coaching tab with its scores and feedback, and reps see their own ratings next to the team average.
Find out which of your deals are real.
A 30-minute demo on your real deals. Replacing Gong or Modjo? Ask how we migrate your history.