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Video recording software for every sales deal.

Record a personal video to open the deal, then let Claap capture every sales call and turn it into follow-ups and CRM updates.

Recordings

Title
Length
Viewed by
For Nina at Gradly: your pipeline, shown
Uploading1:40
—Watched 3 times
Kitely: the pricing you asked for
2:15
4 viewers
Recap of our call, Corvo
1:58
Watched twice
How teams like yours use Claap
3:02
12 views
Your trial, set up in 2 minutes
2:20
6 views

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Record

Record a short video, then cut it from the transcript

  • Record only the current Chrome tab, so other customers’ data on your screen stays out of the video.
  • Select a sentence in the transcript and delete it: the matching part of the video disappears with it.
  • Remove silences in one click, and add a button at the end so the buyer knows the next step.
See video pitching

Proposal for Ottly

00:00
Hi Inès, here is your proposal.
00:05
Wait, wrong tab, one second.Wait, wrong tab, one second.
00:09
Forty seats, live by March.
00:16
Uh, where did I put the pricing.Uh, where did I put the pricing.
00:21
Pricing is on the second page.
00:30
Hmm, let me say that again.Hmm, let me say that again.

New length

0:581:24

3 cuts, sent in one take

Follow up

Send it where the buyer reads, and see if it was watched

  • In Gmail, paste the GIF thumbnail: the buyer sees the video moving and opens it in one click.
  • Video insights show the views and how much was watched, so you know if they reached the end.
  • Viewers without a Claap account are grouped as anonymous. On a video made for one buyer, that is usually them.
See video messaging

Sent videos

Title
From
Watched
Fennix · proposal walkthrough
Sam M.
—92% · twice
Dorsa · pricing recap
Mara K.
64%
Kordo · security answers
Léa P.
100%
Pivra · follow-up after demo
Jonas D.
38%
Gildo · intro to the team
Sam M.
Not opened
02:40
Mara K.They replayed the pricing part twice.
Sam M.ROI note · 0:24
The calls that follow

The meeting the video booked comes back as notes

  • Notes come back in your format, MEDDIC or your own, with the pains, the decision process and the next step.
  • The recap email goes to attendees after the call, so the buyer has the same summary you do.
  • Prefer no bot in the meeting? Record it from the Chrome extension, and the notes come back the same way.
See AI recording

Meetings

Title
Notes
Sent to
Tavi · Discovery
WritingMEDDIC
—HubSpot
Holt · Security review
MEDDIC
HubSpot
Quoin · Pricing call
MEDDIC
HubSpot
Umbo · Intro call
MEDDIC
HubSpot
Kova · Follow-up
MEDDIC
HubSpot

HubSpotTavi - Pro PlanUpdated by Claap

PainDemos booked, then ghosted

Decision processTwo calls, then legal

Next stepPilot with 5 reps

CRM

The deal updates itself after each call

  • HubSpot, Salesforce, Pipedrive and Attio are updated from the call, so reps stop retyping notes into the CRM.
  • The follow-up email is drafted from the conversation, ready for the rep to edit and send.
  • Your best demo videos and calls sit in channels by team, so new reps reuse what already worked.
See sales call recording

Deals

Deal
Next step
Video viewed
Budget
Nuvio - Pro Plan
Demo
3 times
€20k
Kitely - Enterprise Plan
WritingExec intro
WritingShared to 4 people
Writing€90k
Corvo - Expansion
Seat count
Twice
€12k
Driftly - Pro Plan
Trial
Not yet
Not shared
Sablo - Enterprise Plan
Proposal
5 times
€70k
Trellio - Renewal 2027
QBR
Once
€30k

HubSpotKitely - Enterprise PlanUpdated by Claap

Next stepExec intro

Video viewedShared to 4 people

Budget€90k

Heard on our calls

What buyers say about video in a separate tool

  1. Three tools for one deal

    [...] it also would actually be note-taking and [...] video sharing tool like Loom. So basically combine those three different use cases into one tool.

    Evaluation team, European AI biotech start-up

    What Claap does

    Claap records calls, takes notes and records screen videos.

  2. A seat for an occasional job

    We have accounts for Loom, but honestly like the pricing model oftentimes for like Loom is like, it’s just such a one-off use case sometimes.

    Customer-facing team, UX research SaaS

    What Claap does

    Screen and camera recording come with every plan, free included.

  3. One tab on screen, nothing else

    One of the big things is the capability to record by tab [...] just for security purposes, obviously.

    Team replacing Loom, US software company

    What Claap does

    Claap’s Chrome extension can record one tab, nothing else.

Video for sales, answered

What is video recording software for sales teams?

Software that lets reps record their screen and camera, share the video as a link and see whether buyers watched it. Sales teams use it for prospecting videos, recorded demos and recaps. Claap also records the sales calls that follow and turns them into notes and CRM updates.

What is video prospecting?

Video prospecting means sending a short recorded video in a cold email or LinkedIn message instead of text alone. The rep shows the buyer something specific to them, such as their own website. In Claap you record it from the Chrome extension and paste a GIF thumbnail into Gmail.

Can I see who watched my sales video?

Every plan shows whether a video was viewed. From Pro, Video insights count views and show how much each viewer watched. Viewers signed in to Claap appear by name; anyone who opens the public link without an account is grouped on one anonymous line.

Do I still need Loom or Vidyard if I use Claap?

Not to record and send screen and camera videos: Claap does that, with editing from the transcript, view insights and call-to-action buttons. Claap does not generate AI avatar or voice-cloned videos at scale. Where it goes further is the calls after the video, which it records and turns into notes and CRM updates.

Which video features are on which plan?

Screen and camera recording, the Chrome extension, comments, video replies and viewability status are on every plan, Basic included. Pro adds editing from the transcript, stitching, Video insights, private videos and the Mac desktop app. Business adds call-to-action buttons, HubSpot, Salesforce, Pipedrive and Attio, CRM auto-enrichment and AI-written emails.

What are the recording limits?

Basic is free: 10 recordings per user, 300 minutes in total and 3 uploads. Pro, at $32 per user per month billed yearly, gives unlimited recordings, 1,000 minutes a month and 10 uploads a month. Business, at $60, gives unlimited minutes and 50 uploads a month. Recordings are kept 3 months on Basic, 2 years on Pro and 3 years on Business.

What do I need to record a sales video with Claap?

The Chrome extension, on every plan, records your full screen, one window, the current tab or your camera alone. The Mac desktop app is available from Pro. Meetings on Zoom, Google Meet and Microsoft Teams record through the meeting bot once your calendar is connected.

Who can see my video?

Whoever you share it with. A public link can carry an expiry date and allow or block comments and downloads. From Pro you can also make a video private and file it in a private channel, so a prospect video and an internal deal review do not reach the same people.

Is every sales video transcribed?

Yes, every recording is transcribed. From Pro the transcript covers 99 languages and you can search, comment and edit it, which is also how you cut the video. Transcripts do not consume AI credits.

Send your first sales video today.

Start free with the Chrome extension, or book a 30-minute demo on your own pipeline.