ClaapAgent: ask all your sales calls at once.
ClaapAgent knows every call you can open. It preps your meetings, writes the follow-up and updates your CRM, right inside HubSpot or Salesforce.
480+ G2 reviews- 30-min demo
- SOC 2
Brightwave - New business
- Account
- Brightwave
- Close date
- Oct 30, 2026
- Amount
- €14,400
- Owner
- Sam Taylor
- ✓
- ✓
- ✓
- Negotiation
- Closed
Activity
- Call with Jordan LeePilot review · 42 minOct 21
- Email from Jordan LeeRe: pilot extensionOct 18
- Meeting scheduledGo/no-go with the CFOOct 23
ClaapAgentNew chat
How can I help you?
- Prep my next call with Jordan
- Draft the follow-up email
- Who else should I talk to?
- What is blocking this deal?
Draft the follow-up email
Here is a follow-up from Tuesday’s call with Jordan:
ToJordan Lee
SubjectNext steps on the Brightwave pilot
Hi Jordan,
Thanks for your time on Tuesday. As agreed:
1. The pilot extends to your new-business team from Nov 3.
2. You get the rollout plan before the Oct 23 go/no-go.
3. I send the budget comparison by Friday.
CopyOpen in Gmail
Brightwave - New businessAsk anything, or / to call an agent
Trusted by revenue teams at
- SOC 2 Type II
- No training on your data
Walk into every call already briefed.
- What was said last time, who is joining and what is still open, in one answer.
- Every point links to the call it came from: hover for the extract, click to jump to the moment.
- Use @ to point it at a deal, a company, a folder or a colleague.
ClaapAgent
Prep my call with Acme tomorrow
Tomorrow is the pricing follow-up with John and Maria.
- Last timebudget confirmed at €48k, decision before month end.
- JoiningMaria (RevOps), on a call for the first time.
- Still openthe security questionnaire and SSO.
Acme · DiscoveryAcme · Security review+3
Acme CorpAsk anything, or / to call an agent
“If the security review clears, we sign before the 31st.”
Acme · Discovery · 31:12
Your whole pipeline, in one question.
- Example: “Give me the weekly deal report for my team.” Deals moving, deals at risk, the top objection.
- Ask it to coach you on your last demo and get three things to work on, from the call itself.
- Answers only use the recordings you are allowed to open, and visibility settings stay as they are.
ClaapAgent
Give me the weekly deal report for my team
Your team held 14 customer meetings across 9 open deals this week.
- Moving forwardNordby (pricing validated), Fennix (technical demo done).
- At riskBrisko (champion leaving), Tarvo (no next step after the pilot).
- Top objectionimplementation time, raised in 4 meetings.
Brisko · Renewal callFennix · Demo+12
My teamAsk anything, or / to call an agent
“I’m moving to another team next month, so someone else will own this.”
Brisko · Renewal call · 08:41
Agents do the routine, you approve.
- Call prep runs an hour before each external meeting, and the daily brief lands on weekdays at 8:30.
- CRM hygiene reads each call and proposes the stage, next step and close date, field by field.
- Approve and update, or reject: you see each value before and after, and nothing changes without you.
Your agents
/Call an agent…
- 1 h before each external meeting
- When an external call ends
- When a deal’s AI status turns At risk
- Weekdays at 8:30 AM
- When a call mentions a competitor
Needs your approvalAcme Corp · Discovery call ended
Update 3 fields in HubSpot
Acme Corp - Enterprise plan
- Stage
Proposal→NegotiationNegotiation- Next step
Discovery→CFO call on ROICFO call on ROI- Close date
Dec 15→Nov 28Nov 28
RejectApprove and updateUpdated in HubSpot
Ask from the deal you already have open
Open the deal in HubSpot or Salesforce and ClaapAgent already knows it. Ask what was said, who is joining and what is still open.
Check any answer in one click
Nobody forwards an AI answer they cannot back up. ClaapAgent cites its sources inline: hover for the extract, click to jump to the recording.
The routine runs without you asking
Call prep, the daily brief, CRM hygiene: agents run on their own trigger, like a call ending, and CRM changes wait for your approval.
10,000+
sales reps run their deals on Claap
50%
higher win rates, typically within the first quarter
2x
faster onboarding for new reps
Frequently asked questions
Which plans include ClaapAgent?
ClaapAgent on a single meeting is included on Pro, Business and Enterprise. ClaapAgent across all your meetings, deals, companies and people is included on Business and Enterprise.
What does a question cost?
Each ClaapAgent message uses one AI credit. Pro includes 500 credits per licence per month and Business 1,000, pooled across the workspace. Enterprise credits are custom. Agent runs use credits too, and each run shows how many. Testing an AI field before you switch it on is free.
Where do I open ClaapAgent?
In Claap, it sits in the panel on the right of your workspace, and your past chats stay in the sidebar. Pick the scope: everything you can access, a folder, a recording or a deal. With the Claap Chrome extension, it also opens inside HubSpot, Salesforce, your calendar and Gmail, already on the deal or contact you are looking at.
What can ClaapAgent do inside HubSpot or Salesforce?
It opens on the deal or contact you are looking at, so you can ask straight away. Prep your next meeting (what was said last time, who is joining, what is still open), write the follow-up email from what the prospect actually said, analyse a deal (who else to talk to, what is blocking it, whether it will close on time) or re-engage a lost opportunity with the context of every past call.
What are agents in ClaapAgent?
Routines ClaapAgent runs for you, each on its own trigger: Call prep an hour before each external meeting, a Daily brief on weekdays, CRM hygiene when an external call ends, Deal rescue when a deal turns at risk. Type / in the chat to run one now, or [build your own](/product/build-your-own-agent).
Can ClaapAgent change my deals?
Yes, with your approval. Agents such as CRM hygiene propose updates to HubSpot or Salesforce field by field, with the old and the new value, and nothing is written until you click Approve and update. Emails it drafts open in Gmail for you to send.
What kind of questions can I ask?
Anything that was said in your calls. For example: "What were the main objections raised in sales calls this month?", or "What follow-up tasks were mentioned in the @Acme meetings?" Use @ to point at a deal, a company, a folder or a colleague.
Can it answer on calls that weren't in English?
Yes. Transcription covers 99+ languages on Pro, Business and Enterprise, and AI summaries, chapters and topics are generated the same way, so non-English calls are as searchable as English ones. Admins can list up to five languages your team speaks in Settings → General, so calls come out in the right one.
Can ClaapAgent see meetings I am not allowed to open?
No. ClaapAgent only answers from recordings you already have permission to open, and existing visibility settings stay as they are.
Can teammates who don't record use ClaapAgent?
Every paid workspace can add free Basic licences: 50 on Pro and Business, unlimited on Enterprise. Basic seats watch and comment on meetings. Searching transcripts and using ClaapAgent need a Pro seat or above.
Also in Claap
The same captured conversations feed every one of these.
MCP & API
MCP and API: AI that reads and updates your deals.
OpenBuild your own agent
Build an agent for every job still done by hand.
OpenAI Recording
AI sales call recording for 100% of your conversations.
OpenRevenue Agents
Revenue agents that do the work after every call.
OpenAI Context Layer
AI that finally knows your deals.
Open
See it on your own pipeline.
A 30-minute demo on your real deals. Replacing Gong or Modjo? Ask how we migrate your history.


