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Chorus pros and cons, and the 7 best Chorus alternatives

Explore the strengths and weaknesses of Chorus.ai by ZoomInfo, and discover the best alternative deal intelligence tools for 2025. This article covers detailed comparisons and insights to guide your choice for enhancing sales strategies.

Chorus.ai by ZoomInfo: Pros, Cons, and Best Alternatives in 2026

Updated 14 October 2026.

Chorus alternatives overview

  • Gong is best for enterprise sales teams that want the most complete revenue platform and have the budget for it.
  • Avoma is best for mid-market teams that want published per-seat pricing and add call scoring only when they need it.
  • Claap is best for sales teams of 5 to 100 reps that want calls to fill the CRM, score every call and feed their AI agents.
  • Jiminny is best for coaching-led teams that want live coaching and AI-filled CRM fields.
  • Salesloft is best for teams that already run their cadences in Salesloft and want calls in the same place.
  • Fireflies is best for budget-conscious teams that mostly need transcripts and summaries.
  • Fathom is best for small teams that want a generous free plan and add CRM sync later.

Why sales teams are looking for a Chorus alternative

By 2028, AI agents will outnumber sellers by 10 to one, yet fewer than 40% of sellers will say those agents improved their productivity, according to Gartner (DestinationCRM).

Those agents run on what buyers say in calls. So the call recorder a team picks now decides how much its CRM, its coaching and its AI tools can rely on next year.

Chorus was one of the first tools built for that job. Since ZoomInfo bought it, the product has been sold inside a much larger platform, with no public price. This guide covers Chorus's real pros and cons, what it costs, and the seven alternatives sales teams shortlist most often, with the price of each for a working sales team.

Chorus alternatives at a glance

Each price below is the cheapest plan that records sales calls, scores them and syncs to the CRM, per seat per month billed yearly unless stated.

ToolBest forPrice for the jobCRM syncG2 rating
GongEnterprise revenue teamsNo public price; median contract $55,359 a year (Vendr)Salesforce, HubSpot, Microsoft Dynamics4.7/5 (6,743 reviews)
AvomaMid-market teams on a budget$48: Startup $19 + Conversation Intelligence add-on $29Salesforce, HubSpot4.6/5 (1,365 reviews)
ClaapSales teams of 5 to 100 reps$60 (Business: AI coaching and CRM auto-complete)HubSpot, Salesforce, Attio, Pipedrive4.6/5 (480+ reviews)
JiminnyCoaching-led teamsPricing on requestSalesforce, HubSpot4.6/5 (931 reviews)
SalesloftTeams already on Salesloft cadencesNo public price; median contract $30,740 a year (Vendr)Salesforce, HubSpot, Microsoft Dynamics4.5/5 (9,901 reviews)
FirefliesTranscripts on a budget$19 (Business: team analytics, integration rules)HubSpot, Salesforce4.7/5 (753 reviews)
FathomSmall teams starting free$25 (Business: CRM field sync, AI scorecards)HubSpot, Salesforce5/5 (7,064 reviews)

What happened to Chorus by ZoomInfo

ZoomInfo agreed to buy Chorus.ai for $575 million in cash in July 2021 (GeekWire). The product is now sold as Chorus by ZoomInfo.

  • Chorus is still available, as part of the ZoomInfo platform. Third-party reviews say most new buyers get it in a ZoomInfo bundle (LeadHaste).
  • ZoomInfo itself changed its name on the stock market. Its Nasdaq ticker moved from ZI to GTM on 13 May 2025 (Rework).
  • Chorus no longer has a standalone G2 review page. Its old G2 URLs redirect to the conversation intelligence category. On Capterra, Chorus holds 4.5/5 from 67 reviews (Capterra).
  • Recording reliability shows up on ZoomInfo's own status page. On 8 April 2026, an incident affected Chorus recordings of Zoom calls, and ZoomInfo advised recording in Zoom and importing the file into Chorus by hand (ZoomInfo status).

Chorus pros and cons

Chorus pros

  • Contact data and call data in one vendor. Teams that already pay for ZoomInfo get conversation intelligence from the same supplier and the same contract.
  • Coaching building blocks are there. Chorus offers scorecards, coaching and call playlists inside the ZoomInfo platform (Claap vs Chorus).
  • Searchable call library. Managers can build libraries of calls and snippets around keywords, which buyers still mention as a strength.
  • Solid review scores where reviews exist. 4.5/5 on Capterra from 67 reviewers.

Chorus cons

  • No public price. Every quote is custom and tied to seat count, contract length and the other ZoomInfo modules in the bundle (LeadHaste).
  • Long contracts. Third-party guides report early-termination penalties of 50 to 100% of the remaining contract value (Prospeo).
  • A bot that has to join the call. Chorus records through a notetaker that joins the meeting as a participant, and buyers on our calls describe it failing to join.
  • Slow product evolution. Former users describe a product that stopped changing after the acquisition (see the call data below).
  • Hard to evaluate. Pricing, packaging and support all run through ZoomInfo account teams, which makes a quick trial difficult.

How much Chorus costs

ZoomInfo does not publish Chorus pricing. The benchmark most often reported by buyers is about $8,000 a year for a base package with three seats, plus about $1,200 a year for each extra seat, on a multi-year term (Prospeo).

  • 10 seats: $8,000 + 7 x $1,200 = $16,400 a year.
  • Negotiation: teams of 20 or more seats typically get 10 to 20% off (Prospeo).

These are user-reported estimates. For the full breakdown, see our Chorus pricing guide.

Where Chorus falls short

We went back through sales calls recorded on Claap where prospects explained why they were replacing Chorus. Here is what they said, anonymized to their role.

  • It is hard to use. "Chorus was not the most user friendly... I found it clunky... not easy to find things that I was looking for." Sales leader, US live-chat and call-center services company.
  • The bot misses calls. "Chorus sometimes doesn't join or it'll get rejected or just won't record or something like that." Head of sales, US workplace software company.
  • The product stopped moving. "It stopped evolving. Yeah, it was just stagnated there." Country sales manager, HR software company.
  • Reps get little out of it. "It did not provide any actionable or useful, you know, information or next steps for the reps." Country sales manager, HR software company.
  • ZoomInfo's own reps describe it as parked. "I think Chorus is basically shelved, by the way, from our conversations with our rep at Zoom Info." Head of sales, US workplace software company.
  • Price rules it out early. "I immediately discounted Chorus because they were too expensive and didn't look that nice." Operations lead, UK recruitment company, while replacing [a conversation intelligence vendor].

The pattern is consistent: buyers leave Chorus for adoption and value reasons first, and price second.

How we built this comparison

We kept the tools that sales teams most often shortlist when they leave Chorus, then checked each one on five criteria:

  • Price for the job: the cheapest plan that records, scores and syncs calls to the CRM.
  • CRM depth: which CRMs each tool writes to, and whether it fills fields or only logs notes.
  • Coaching: call scoring, scorecards and talk-time metrics.
  • AI access: whether your own AI tools can read the call data, for example through an MCP server.
  • Reviews: G2 rating and review count, plus verbatim reviews from sales users.

Important note: Clari Copilot, a frequent Chorus alternative, is now part of Salesloft after the two companies merged in December 2025 (Business Wire), so we review it under Salesloft. Mindtickle is a readiness and training platform, so we left it out of a call-recording comparison.

1. Gong, best for enterprise revenue teams

Gong is the safe pick for large sales teams with budget; under about 50 reps, the platform fee is hard to justify.

Who Gong works best for

  • Revenue organizations with dedicated RevOps and enablement teams.
  • Companies that want call recording, forecasting and engagement from one vendor.

Gong overview

Gong records and analyzes calls, emails and meetings, and turns them into deal insights, coaching and forecasts. It scores deal likelihood from calls, emails and CRM activity (Gong help). Gong's MCP server, available on any plan, lets AI assistants ask questions about accounts and deals; it is read-only and does not return raw transcripts (Gong help).

Gong pricing

  • No public price. Gong charges a license per user plus a platform fee based on the number of users (Gong).
  • Typical spend: the median Gong contract on Vendr is $55,359 a year, across 593 purchases (Vendr).
  • Extra modules: Gong Forecast and Gong Engage are separate products.

Gong integrations

  • CRM: Salesforce, HubSpot and Microsoft Dynamics.
  • Stack: Gong states you can integrate your existing tech stack for free (Gong).
  • AI: MCP server for Microsoft Copilot, ChatGPT and Salesforce Agentforce.

Gong pros and cons

Pros:

  • The deepest deal and forecast analytics in this list.
  • More than 70 transcription languages (Gong help).
  • A large ecosystem of integrations and trained admins.

Cons:

  • Platform fee and annual contract put it out of reach for small teams.
  • Many modules are sold separately.
  • The MCP server is read-only, so agents cannot write back through it.

What G2 reviewers say about Gong

Gong holds 4.7/5 from 6,743 reviews on G2.

2. Avoma, best for mid-market teams on a budget

Avoma is the most direct Chorus replacement for teams that want published prices: you start with recording and notes, then add call scoring as an add-on.

Who Avoma works best for

  • Mid-market teams that want to see the price before the first call with sales.
  • Teams that need meeting notes for everyone and coaching for some.

Avoma overview

Avoma records, transcribes and summarizes meetings, and syncs notes to the CRM from its entry plan. Its Conversation Intelligence add-on brings call scoring, AI coaching recommendations and custom scorecards (Avoma).

Avoma pricing

  • Startup: $19 per recorder seat per month billed yearly, $29 monthly.
  • Organization: $29 list per seat yearly, with a $24 discounted rate shown on Avoma's pricing page (Docket).
  • Enterprise: $39 per seat, with a 10-seat minimum.
  • Conversation Intelligence add-on: $29 per seat yearly, $35 monthly.
  • For call scoring on Startup: $19 + $29 = $48 per seat per month.

For the full breakdown, see our Avoma pricing guide.

Avoma integrations

  • CRM: Salesforce and HubSpot note sync from the Startup plan (MeetGeek).
  • Other CRMs: reviewers also use it with Zoho CRM.

Avoma pros and cons

Pros:

  • Published, per-seat pricing.
  • Viewers and collaborators are free.
  • A 14-day trial that includes the add-ons.

Cons:

  • Coaching features cost extra on every plan.
  • No free plan since its 2024 pricing change.
  • Reviewers mention the notetaker sometimes failing to join.

What G2 reviewers say about Avoma

Avoma holds 4.6/5 from 1,365 reviews on G2.

  • "I really appreciate the Ask Avoma feature as it saves a lot of time by helping me check specific details from conversations." Enterprise AE, mid-market, December 2025 (review).
  • "Sometimes the notetaker does not join the call and sometimes randomly drops off. Support function is slow and not very reliable." Same reviewer (review).

3. Claap, best for sales teams of 5 to 100 reps

A quick note: Claap is our product. To keep this comparison fair, we relied on third-party reviews and linked every major claim to its source.

Claap fits teams that want every call to update the CRM and score itself against their sales method, at a published price.

Who Claap works best for

  • Sales teams of 5 to 100 reps on HubSpot, Salesforce, Attio or Pipedrive.
  • Managers who want every call scored on MEDDIC, SPICED or their own criteria.
  • Teams that want Claude, ChatGPT or their own agents to read and act on call data.

Claap overview

Claap records Zoom, Google Meet and Microsoft Teams calls from the desktop without a bot, or with a visible bot if the team prefers. It transcribes in 99+ languages, writes what buyers said into CRM fields, and scores calls against your criteria, with each rep's average next to the team's (sales coaching software). Teams that leave Chorus usually come for this mix of conversation intelligence and automatic CRM updates.

Claap pricing

  • Basic: free, 10 recordings per user and 300 minutes in total.
  • Pro: $32 per seat per month billed yearly, unlimited recordings, 1,000 minutes a month.
  • Business: $60 per seat per month billed yearly, with AI coaching, CRM auto-complete and HubSpot, Salesforce, Attio and Pipedrive sync.
  • Enterprise: on quote, with SSO, SCIM and the Claap API.

Claap integrations

  • CRM: HubSpot, Salesforce, Attio and Pipedrive on Business.
  • Phone: Aircall, Ringover and lemlist VoIP from Pro.
  • Automation: Zapier, Make, n8n and webhooks on Business.
  • AI: the Claap MCP on every plan, including Basic.

Claap pros and cons

Pros:

  • Bot-free recording on Zoom, Meet and Teams.
  • Published prices, with a free plan to start.
  • Call data open to AI agents through the MCP on every plan.

Cons:

  • AI coaching and CRM sync need the Business plan.
  • Forecast roll-ups stay in your CRM or forecasting tool; Claap feeds them with deal risks from calls.

What G2 reviewers say about Claap

Claap holds 4.6/5 from more than 480 reviews on G2.

  • "I like how it summarizes the calls and highlights any key deal signals, helping with quick follow-ups." Security operations, small business, July 2026 (review).
  • "While Claap is really good at recording and sharing sales conversations, I think it could do more to give sales leaders the information they need." Sales manager, enterprise, August 2026 (review).

4. Jiminny, best for coaching-led teams

Jiminny suits managers who coach live and want the CRM filled from calls; budget for a sales conversation, because there is no public price.

Who Jiminny works best for

  • Sales managers who run live call coaching.
  • Teams on Salesforce or HubSpot that want AI to fill deal fields.

Jiminny overview

Jiminny records and analyzes calls and adds engagement statistics to each one: talk-to-listen ratio, patience, longest monologue and question rate (Jiminny help). Its AI CRM Filling writes call answers into Salesforce or HubSpot fields, with one prompt per field (Jiminny help).

Jiminny's AI CRM Notes on a call: three Salesforce fields filled by AI, including pain points and competitor, ready to log to the CRM
Jiminny's AI CRM Notes filling Salesforce fields such as pain points and competitor from a call.

Jiminny pricing

  • Pricing on request. Jiminny publishes no price list.

Jiminny integrations

  • CRM: Salesforce and HubSpot, on deals, accounts and contacts, plus leads and tasks on Salesforce.

Jiminny pros and cons

Pros:

  • Live coaching during calls.
  • AI-filled CRM fields with a prompt per field.
  • Strong onboarding use: new reps listen to senior reps' calls.

Cons:

  • No public pricing.
  • Reviewers report speaker names needing manual fixes in long meetings.

What G2 reviewers say about Jiminny

Jiminny holds 4.6/5 from 931 reviews on G2.

  • "Jiminny just gets sales conversations and turns them into insights you can actually do something with." Senior account executive, mid-market, January 2026 (review).
  • "In longer meetings with several participants, speaker names sometimes need manual correction, and transcripts occasionally miss technical terms." Mid-market reviewer, May 2026 (review).

5. Salesloft, best for teams already on Salesloft cadences

Salesloft makes sense when your reps already live in its cadences; as a standalone call recorder, it is more platform than most teams need.

Who Salesloft works best for

  • Teams that run outbound cadences in Salesloft.
  • Former Clari Copilot customers, now on the merged platform.

Salesloft overview

Salesloft combines sales engagement, conversation intelligence and, since its merger with Clari in December 2025, Clari's forecasting. Its MCP server, extended in July 2026, covers conversation data and Clari forecasting with write-back (Salesloft).

Salesloft Workspace with the upcoming meetings list and a Meeting Prep Brief panel explaining why the meeting matters
Salesloft's AI meeting prep brief for an upcoming discovery call.

Salesloft pricing

  • No public price. The median Salesloft contract on Vendr is $30,740 a year, across 708 purchases (Vendr).

Salesloft integrations

  • CRM: Salesforce, HubSpot and Microsoft Dynamics 365 (Salesloft).
  • AI: MCP server with conversation data and forecasting.

Salesloft pros and cons

Pros:

  • Cadences, calls and forecasting in one platform.
  • MCP server with write-back.

Cons:

  • No public pricing.
  • Reviewers rate its conversation analysis below its cadences.

What G2 reviewers say about Salesloft

Salesloft holds 4.5/5 from 9,901 reviews on G2.

  • "I also like that the AI-guided prioritization usually points me to the right next step, and the conversation insights frequently lead to useful coaching." Customer success manager, mid-market, September 2026 (review).
  • "The conversation intelligence in Salesloft could be improved. It records and transcribes calls and meetings, but the analysis could be more detailed." SDR, mid-market, September 2026 (review).

6. Fireflies, best for transcripts on a budget

Fireflies is the cheapest way to record and transcribe every call; coaching and deal analysis are lighter than in the tools above.

Who Fireflies works best for

  • Small teams that mainly need transcripts and summaries.
  • Teams with calls in many languages.

Fireflies overview

Fireflies records, transcribes and summarizes meetings in 100+ languages, with unlimited transcription on every plan (Fireflies). It syncs notes, transcripts and action items to HubSpot contacts, companies and deals (Fireflies).

Fireflies pricing

  • Free: $0, with 400 minutes of storage per team.
  • Pro: $10 per seat per month billed yearly, $18 monthly.
  • Business: $19 yearly, $29 monthly, with team analytics and unlimited storage.
  • Enterprise: $39, billed yearly, with SSO.

Fireflies integrations

  • CRM: HubSpot (full transcripts from Pro, integration rules on Business) and Salesforce (Fireflies guide).

Fireflies pros and cons

Pros:

  • Low price and a free plan.
  • 100+ languages.

Cons:

  • Lighter coaching and deal analysis.
  • Reviewers report transcription errors on some calls.

What G2 reviewers say about Fireflies

Fireflies holds 4.7/5 from 753 reviews on G2.

  • "Meeting recordings help in doing quality checks of our sales teams, as client meeting recordings provide more insights and help us make better decisions." Business lead, mid-market, February 2026 (review).
  • "Sometimes the transcriptions are totally wrong and change the correct meaning of the things discussed in the meeting." Same reviewer (review).

7. Fathom, best for small teams starting free

Fathom is the easiest place to start: the free plan records unlimited calls, and CRM field sync arrives on Business.

Who Fathom works best for

  • Founders and small sales teams.
  • Teams that want to try call recording before buying.

Fathom overview

Fathom records, transcribes and summarizes calls for free with no recording limit. Its Business plan adds CRM field sync, a deal view, coaching metrics and AI scorecards (Layer3 Labs).

Fathom pricing

  • Free: unlimited recordings and summaries.
  • Premium: $16 per user per month billed yearly, $20 monthly.
  • Team: $15 yearly, $19 monthly, with a 2-user minimum.
  • Business: $25 yearly, $34 monthly, with CRM field sync and AI scorecards.

Fathom integrations

  • CRM: HubSpot and Salesforce field sync on Business; basic sync to HubSpot, Salesforce and Close on lower plans.

Fathom pros and cons

Pros:

  • The most generous free plan in this list.
  • Very high user ratings.

Cons:

  • Team and coaching features are newer than those of dedicated sales tools.
  • CRM field sync needs Business.

What G2 reviewers say about Fathom

Fathom holds 5/5 from 7,064 reviews on G2.

  • "They also integrate meeting notes directly into Hubspot which is a big win for us." SDR manager, mid-market, February 2026 (review).
  • "The team workspace features feel less mature than what specialized competitors like Gong offer for sales coaching." IT manager, mid-market, April 2026 (review).

Verdict: which Chorus alternative to choose

  • You run a large revenue org with RevOps and budget: Gong.
  • You want published prices and coaching only for some seats: Avoma.
  • You want calls to fill the CRM, score themselves and feed your AI agents, at a published price: Claap.
  • Your managers coach live: Jiminny.
  • Your reps already work in Salesloft cadences: Salesloft.
  • You mostly need transcripts: Fireflies or Fathom.
  • You are still on a Chorus contract: check the renewal date and the early-termination terms first, and run a trial during the last quarter of the contract.

For a head-to-head on the two best-known names, read Gong vs Chorus.

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Frequently asked questions

What happened to Chorus AI?

ZoomInfo agreed to buy Chorus.ai for $575 million in July 2021. Chorus is still sold, now as Chorus by ZoomInfo and mostly inside ZoomInfo bundles. Former users on our calls describe a product that stopped evolving after the acquisition.

How much does Chorus AI cost?

ZoomInfo does not publish Chorus pricing. Buyers report about $8,000 a year for three seats plus about $1,200 a year per extra seat, or about $16,400 a year for 10 seats, usually on a multi-year term.

Is Chorus still available in 2026?

Yes. Chorus is available as Chorus by ZoomInfo, sold through ZoomInfo account teams. Most new buyers get it as part of a ZoomInfo bundle.

What is the best alternative to Chorus?

Gong is the usual pick for enterprise teams with budget, and Avoma for mid-market teams that want published prices. Claap fits teams of 5 to 100 reps that want calls to fill the CRM and score themselves, at $60 per seat per month billed yearly on Business.

Is there a free alternative to Chorus?

Fathom records unlimited calls for free, and Fireflies and Claap also have free plans. CRM field sync and call scoring need a paid plan on all three.

Which Chorus alternatives sync with Salesforce?

Gong, Avoma, Claap, Jiminny, Salesloft, Fireflies and Fathom all sync with Salesforce. Claap needs the Business plan for CRM sync, and Fathom needs Business for field-level sync.