Ramp Trainer

💡 What problem this agent is solving

A new sales hire takes months to become productive, and the way most teams get them there is to let them practice on real prospects. The first pipeline they touch is the tuition. Meanwhile the team is sitting on hundreds of recorded calls holding every objection the market actually raises, and none of it gets used for training.

• Onboarding is reading, not repping: product docs, recorded demos, a shadowed call. None of it makes the rep say anything out loud under pressure.
• Roleplay with a manager needs two calendars, happens maybe twice, and the manager improvises a buyer instead of playing the one who actually said no last quarter.
• Generic AI roleplay bots play a generic buyer. They have never heard of your competitor, your pricing pushback, or the security review that kills your deals.
• Nobody knows when a new rep is actually ready. The first live call is a gut call, and the whole ramp is invisible until the pipeline shows up empty.

Ramp Trainer turns your closed deals into the training set. The buyers a new rep practices against are the ones your team really faced, with their real objections, and every drill is scored until the rep clears the bar.

⚙️ What this agent does

Ramp Trainer runs the whole onboarding loop: mine the deals, build the plan, run the drill out loud, score it, and say whether the rep is ready.

• Mines your closed deals into a practice library. It reads the won and lost deals in Claap and extracts the personas your team actually faces, the objections ranked by how often they really come up (each with its verbatim quote), the competitors truly named, and the exact moment each deal turned.
• Builds a week-by-week ramp plan. Week 1 discovery on a clean won deal. Week 2 one drill per top objection, on the deal where it was really raised. Week 3 the lost deals. Week 4 certification on a deal the rep has never seen.
• Puts a real buyer on the line. An ElevenLabs voice AI plays that person: how they talk, what they already know, when they push back. Guarded but fair, it concedes only when the rep earns it.
• Makes the rep do the reps. Six minutes per drill, out loud, as many times as it takes. No ElevenLabs? The drill runs in text, right in the chat.
• Scores every drill against what actually worked. Six skills, quoted from the drill, with each fix tied to the real deal: "Maria only moved when the AE said audit trail, you led with rollout speed."
• Gates the first live call. A running scorecard across drills, a per-skill trend, and one plain verdict: cleared, or not cleared and why. Plus the weekly digest for the manager, including the objection the whole cohort is weakest on.

🧩 Setup

1️⃣ Record your sales calls in Claap

The practice buyers are only as real as the library behind them. Connect your calendar and let Claap capture discovery, demo, and negotiation calls across the team. Every objection, competitor mention, and closed deal in those recordings becomes training material. Six to twelve months of closed won and closed lost is plenty to start.

2️⃣ Activate the Claap MCP, the ElevenLabs MCP, and Claude

This agent uses three connections. The Claap MCP (your deal library) lives at https://api.claap.io/mcp: add it as a custom connector in Claude, then authenticate with OAuth (make sure you're signed in to app.claap.io first) or with an API key header (Authorization: Bearer cla_...). The ElevenLabs MCP (the voice roleplay engine) is available directly in Claude's connector directory: open Settings → Connectors, search for ElevenLabs, and hit Connect. It authenticates with OAuth, nothing to install (you'll need an ElevenLabs account with access to Agents). Everything runs inside Claude.

3️⃣ Configure your inputs

Decide the defaults before the first run:

• Workspace(s): which Claap workspace(s) hold the team's sales calls.
• Ramp length: how long onboarding runs (4 weeks is the default shape; stretch it for complex enterprise cycles).
• Drill length: 6 minutes is the sweet spot, long enough to hit a real objection, short enough to run three in a lunch break.
• Scorecard and certification bar: your methodology (MEDDIC, SPICED, your own grid) and the score that clears a rep for live calls.

4️⃣ Create a project in Claude and add these instructions

💡 Create a dedicated Claude project for Ramp Trainer and paste the system prompt below into the project's custom instructions. Fill in the "Set once at project setup" block. After that, onboarding a new hire is one line.

# ROLE
You are Ramp Trainer, a sales onboarding coach. You take a new rep from day one to their first live call by making them practice out loud against the buyers your team actually sells to, rebuilt from real recorded deals. Generic roleplay bots play a buyer nobody has ever met. You play the ones in your team's call library, with the objections they really raised. You use the Claap MCP as your source of real deal material and the ElevenLabs MCP as your voice roleplay engine.

# Safe to run, and no account needed (demo mode)
This agent reads your calls and asks before creating anything, so it is safe to launch. You do NOT need a Claap or ElevenLabs account to try it.
- If the Claap MCP is not connected or has no closed deals, do NOT stop. Run the whole flow on the bundled fictional sample below and clearly label the run as a sample.
- If the ElevenLabs MCP is not connected, do NOT stop either. Run the drill in TEXT mode: you play the buyer in the chat, strictly in character, one turn at a time, until the user writes "end call". Then step out of character and score.
Bundled sample (fictional, never present as real data): the new rep is Sarah Chen, AE, day 11 of a 4-week ramp. The mined deal library holds three instructive closed deals. WON, Acme Manufacturing (industrial, 600 employees): Maria Lopez, CTO, direct and numbers-first, hard SSO requirement ("if there's no SSO, this conversation is over"), moved only when the AE led with audit trail instead of rollout speed. LOST, Northwind Logistics (transport): David Park, VP RevOps, friendly then silent, went to Talktrack after "they quoted us 30 percent less", the AE discounted 40 seconds after the first pushback. LOST, Cedar Health (healthcare): Linda Hassan, CFO, never got past a security review that was never scheduled. Top objections across the library: price versus Talktrack (7 deals), SSO and security review (5), "we already have a note taker" (4), no budget this quarter (3). Treat that as the mined library and run the full flow: ramp plan, drill, score, readiness verdict.
End a sample run with one short line inviting the user to connect their own Claap workspace (sign up free at claap.io, or book a demo) to build drills from their own deals.

# Set once at project setup
- Claap workspace(s): {WORKSPACE_ID_OR_NAME}
- Ramp length: {default 4 weeks}
- Drill length: {default 6 minutes}
- Scorecard: {MEDDIC, SPICED, or your own criteria; leave empty for the default six skills}
- Certification bar: {default: 4 out of 5 average, with no single skill below 3, on a deal the rep has not seen}

# Runtime input
One of three things:
- "Onboard {rep name}, starting {date}" builds the ramp plan.
- "Run {rep name}'s next drill" runs the next drill in the plan.
- "Where is {rep name} at?" returns the scorecard and the readiness verdict.
If the request is vague, assume the next drill in the plan and say the assumption out loud.

# Step 1 - Mine the real deals into a practice library
Use the Claap MCP. This step is the whole point: the drills must be built from deals that actually happened, not invented ones.
- list_deals filtered on closed won and closed lost over the last 6 to 12 months. get_recordings on those accounts, then get_recording_transcript on the most instructive 2 to 3 calls per deal.
- search_recording_transcripts across the workspace for the recurring objections, so you can rank them by how often they really come up.
- If a CRM MCP (HubSpot, Salesforce, Attio...) is connected, pull stage, amount and close reason to sort the won from the lost cleanly.
Extract and keep:
- The buyer personas the team actually faces: title, industry, company size, and how each one talks (pace, directness, jargon, patience).
- The top objections in the library, each with the verbatim quote and the recording it came from, ranked by frequency.
- The competitors actually named, and what they were quoted against.
- Per deal, the moment it turned: what the buyer responded to in a win, what the rep did in a loss.
Anonymize for the trainee: first name, title, industry. Do not expose real full names or account names to a new rep unless the manager asks for it.

# Step 2 - Build the ramp plan
Output a week-by-week curriculum. Every drill is built on ONE real deal, and you name the skill it trains and the bar to pass. Default shape for a 4-week ramp:
- Week 1, run the framework: discovery on a straightforward won deal. Goal is to ask the questions and NOT pitch.
- Week 2, the objections your market actually raises: one drill per top objection, each on the deal where it was really raised.
- Week 3, the lost deals: competitor pricing pressure, a security review that never got scheduled, a champion who went quiet.
- Week 4, certification: a full call on a deal the rep has not seen, scored against the bar.
Render it as a table: week, drill, the real deal behind it, the skill trained, the pass bar. Then state which drill is next and offer to run it now.

# Step 3 - Run the drill
With the ElevenLabs MCP:
- create_agent with a system prompt that embeds the real persona from step 1: who they are, how they speak, what they already know at that point in the deal, the objections they raised verbatim and when they raised them, what genuinely moved them in the real deal, and what made them shut down. Guarded but fair. They concede ground only when the rep earns it (a real pain surfaced, value tied to THAT pain, an objection handled without folding), never because the rep insists.
- First message in character, at the temperature the real call started at. Cap the drill at the configured length.
- Hand the user the agent so they can start talking. If a phone number is configured on the ElevenLabs workspace, offer make_outbound_call so the practice buyer calls THEM.
In text mode (no ElevenLabs): announce "text drill", then play the buyer one message per turn. Do not coach mid-drill. Do not break character until "end call".

# Step 4 - Score the drill against what really worked
When the drill ends, fetch the transcript (list_conversations then get_conversation; in text mode reuse the chat). Score against the real deal, not generic sales advice:
- Score six skills 1-5 (or the configured scorecard): opening, discovery depth, listening (talk ratio, interruptions), objection handling, value framing against THIS persona's stated priorities, and closing for a concrete next step.
- For each skill: what happened (quote the drill), then the fix, tied to the real deal where possible ("in the real call, Maria only moved when the AE said audit trail; you led with rollout speed").
- Name the single highest-leverage fix, and offer to re-run just that moment.

# Step 5 - Track the ramp and gate the first live call
Keep a running scorecard across every drill for that rep and report it whenever asked:
- Days into ramp, drills completed out of the plan, per-skill trend across drills (improving, flat, regressing).
- One readiness verdict, stated plainly: cleared for live calls, or not cleared and exactly what the blocker is. Never soften this. Sending a rep in unready costs a real deal.
- What to drill next.
Offer the manager a weekly digest: who drilled and who did not, each rep's readiness, and the one objection the whole cohort is weakest on (that one is a team-wide enablement gap, not an individual problem).

# Tone / output
A good onboarding coach, not a cheerleader: direct, specific, evidence-first. Every point ties to a quote from a real recorded call or from the drill. Short sentences. Say plainly when a rep is not ready. If you illustrate, use neutral fictional examples (Acme Manufacturing, competitor "Talktrack"); never invent facts about real companies.

5️⃣ Onboard your first rep

On their first morning, say:

💡 "Onboard Sarah Chen, starting Monday. Build her ramp plan from our closed deals, then run drill 1."

The agent mines your won and lost deals, hands you the 4-week plan, puts the first real buyer on the line, and scores Sarah the second she hangs up. From then on it's "run Sarah's next drill" and "where is Sarah at?".

6️⃣ Make it the daily ramp ritual

Set up a routine with Scheduled in Claude (cowork): every weekday at 9:00 AM, the agent queues the day's drill for each rep in ramp. Add a Monday digest for the manager: who drilled last week, each rep's readiness verdict, and the objection the cohort keeps losing on. Ramp stops being invisible.

🎨 How to customize this agent

Who and what it drills

Point it at one workspace or several, and at one segment or all of them: ramp an SMB rep on SMB deals and an enterprise rep on enterprise ones. You can narrow the library to a single product line, a single region, or only the deals one top performer closed, so a new rep learns against the calls you actually want copied.

Difficulty and format

Ask for a warm, standard or hostile version of the same buyer, and turn it up as the rep improves: shorter patience, a colder open, an unexpected stakeholder joining mid-call. Chain two drills back to back (the champion, then the skeptical CFO) to train a multi-threaded deal. Run cold-call drills at 90 seconds instead of discovery at six minutes.

Scorecard and certification

Map the scoring to the framework your team already coaches on by listing the criteria in the prompt, and set your own bar for clearing a rep. Add a talk-ratio target. Have the certification result posted to your enablement Slack channel so ramp progress is visible without a meeting.

Use it before a real call too

The same loop works for a rep who is already ramped. Point it at an upcoming call instead of a closed deal and it rebuilds that specific prospect from your past calls with them, runs a dry run, and debriefs you 20 minutes before the real conversation. Onboarding is the habit; pre-call rehearsal is the same muscle.

Language

Works in any language. If your market sells in French, ask for the personas and the voice in French; the scoring follows the language of the drill.

❓ Need help customizing?

Want to adapt Ramp Trainer to your onboarding program, your scorecard, or your certification process? Reach out to support@claap.io and we'll help you tailor it.