Skello ends four years of dark data: every call recorded, zero clicks from reps

The challenge: four years of dark data

Skello runs one of France's most intensive B2B sales operations: thousands of BDR calls a week, thousands of AE demos a month, and a full AE team running several demos a day. For four years they paid for Modjo to capture all of it. Almost none of it was ever recorded.

The problem was not attitude. It was friction. Modjo's bot joined every call as a visible participant, one more window for a rep to manage. When an AE finishes one call and the next prospect is already waiting, that single extra click is enough to make the tool disappear.

"Leur boulot, c'est de closer. Leur boulot, ce n'est pas pour moi de cliquer à droite, à gauche."
Philippe Sagiadinos, VP Sales Excellence

So Salesforce went dark. The qualification captured on BDR calls, competitor mentions, decision-makers, renewal dates, never survived the handoff to the AE. Further downstream, thin handoffs from Sales to Onboarding were quietly feeding early-life churn, with a real share of it tracing back to deals whose context never reached the onboarding team.

"Modjo, on l'a depuis 4 ans et il n'a jamais été adopté correctement. Si on n'a pas su le faire avant, c'est bien qu'en fait on ne sait pas le faire avec Modjo."
Philippe Sagiadinos

The solution: zero clicks, full coverage

Skello came to Claap with one non-negotiable: zero clicks to record. No bot window, no manual button. Recording had to be automatic, invisible, and cover every call.

"Je veux que ce soit enregistré automatiquement. Je ne veux même pas qu'il y ait de boutons, en fait."
Philippe Sagiadinos

Claap's bot-less Desktop App answered it. Live on Mac at close, with a Windows beta committed for July 2026, it detects a meeting, records it silently, and delivers a transcript in under three minutes, all without anyone joining the call.

Recording was only the start. RevOps lead Vlad Coman mapped the full workflow: progressive CRM enrichment that pulls signal from every BDR call, AE demo, and email into Salesforce at the account level, plus auto-populated handover notes that give onboarders full deal context the moment a deal converts, without a single rep filling in a form.

"C'est hyper utile. Avec cette feature, tu libères tous tes sales et les AS de leur charge administrative. Mes onboarders ont beaucoup plus d'informations dans le transfert, là où les sales faisaient un speedrun de leur flow pour convertir et tu n'avais pas beaucoup d'infos."
Vlad Coman, RevOps, Skello

Results

• Every call recorded automatically, up from almost none in four years of Modjo.
• Salesforce filled with zero clicks from reps, with context captured across BDR, AE, and onboarding handoffs.
• 170 seats live across the full revenue org, from BDR to Account Strategist.
• Early-life churn reduction targeted through cleaner handoffs from Sales to Onboarding.