---
title: "Claap for sales reps"
description: "Claap records your calls, extracts key deal insights, writes follow-ups and updates your CRM, so you can focus on selling instead of doing admin."
url: https://www.claap.io/roles/sales-reps
language: en
---

# Sell. The admin is already done.

Claap records the call, then writes the notes, the follow-up and the CRM update, and coaches you on what you actually said.

[Book a demo](https://www.claap.io/contact)[Start for free](https://app.claap.io/sign-up)

![For sales reps](https://www.claap.io/roles/sales-reps-chara.png)

![G2 Leader, Mid-Market, Spring 2026](https://www.claap.io/badges/g2-leader-mid-market.webp)![G2 High Performer, Summer 2026](https://www.claap.io/badges/g2-high-performer.webp)

[![G2](https://www.claap.io/badges/g2-logo.webp)480+ reviews on G2](https://www.g2.com/products/claap/reviews)

-   GDPR
-   SOC 2 Type II
-   No training on your data

For sales reps

## Claap for sales reps

-   Zero admin after the call

    Notes, summary and key moments are written the moment the call ends. Nothing to type up afterwards, and nobody chasing you for it.

-   A CRM that fills itself

    Fields, custom objects and the follow-up email land in Salesforce or HubSpot after every meeting, written from what was actually said.

-   Follow what your pipeline is doing

    Objections, buying signals and competitor mentions are tracked across every call, so you see a deal move before it stalls.

Capture

## Stop trying to remember it all.

-   Bot-free on Zoom, Google Meet and Microsoft Teams.
-   In-person meetings recorded from the mobile app in your pocket.
-   Multilingual transcription, so you sell in your customer's language.

**Plintly · On-site visit**

Time

Speaker

Transcript

04:30

Mara

Who signs once you say yes?

04:42

Pieter

Our COO, but only after a pilot.

19:16

Pieter

The pilot needs three stores, not one.

19:40

Mara

Which three?

19:52

Pieter

Lyon, Lille and Ghent.

33:05

Mara

I will send the plan tomorrow.

19:16

“The pilot needs three stores, not one.”

Save time

## The admin is done by the time you leave the call.

-   Around 20 minutes back per call.
-   The follow-up drafted from what was said, in your tone of voice.
-   CRM fields filled after every meeting, custom objects included.

**Meetings**

Title

Follow-up

Date

Zesto · Discovery

DraftingDraft ready

Just now

Nuvio · Demo

Sent

Today, 11:30

Kitely · Pricing call

Sent

Today, 09:15

Corvo · Intro call

Sent

Yesterday

Driftly · Demo

Sent

Yesterday

Sablo · QBR

Sent

Oct 6

![Gmail](https://www.claap.io/media/8b737a99-63ed2cf20935cf1fef1d3b46_logo-gmail.svg)**Draft**To Elena Rossi

Great talking today

Thanks Elena. Next step as agreed: a demo for your two team leads on Tuesday.

Send

Stay ahead

## Spot the deal going sideways early.

-   Stalled deals and weak qualification flagged early.
-   Competitor mentions and objections tracked across every call.
-   AI coaching on the calls you actually ran, not a generic template.

**Deals**

Deal

Warnings

Close date

Amount

TTarvo - Pro Plan

—

Oct 17

€22,000

MMavu - Enterprise Plan

Checking1

Oct 24

€64,000

BBenni - Pro Plan

—

Nov 2

€18,500

GGildo - Expansion

1

Nov 10

€27,000

PPivra - Pro Plan

—

Nov 21

€15,800

OOmmo - Renewal 2027

—

Dec 1

€41,000

Warnings · Mavu

Another tool in the running

“Our sister team already uses something for this.”

Demo · 31:40

10,000+

sales reps run their deals on Claap

50%

higher win rates, typically within the first quarter

2x

faster onboarding for new reps

## Frequently asked questions

Does a bot join my calls?

No. Claap records Zoom, Google Meet and Microsoft Teams without a bot in the meeting, and in-person meetings are captured from the mobile app.

Does it work in languages other than English?

Yes. Transcription is multilingual, which is the point for global and Nordic teams selling outside English.

Do I have to review what it writes to my CRM?

You keep control of what syncs and when. The fields are drafted from the conversation; the sync is yours to configure.

## Your next call, written up for you.

Start on the free plan. No credit card.

[Book a demo](https://www.claap.io/contact)[Start for free](https://app.claap.io/sign-up)